Simon Sinek Quotes

Simon O. Sinek (born October 9, 1973) is a British/American author, motivational speaker and marketing consultant. He is the author of three books including the 2009 best seller Start With Why: How Great Leaders Inspire Everyone to Take Action (2009).

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Simon Sinek


More information is always better than less. When people know the reason things are happening, even if it's bad news, they can adjust their expectations and react accordingly. Keeping people in the dark only serves to stir negative emotions.

Simon Sinek


It's important to slow down, every now and then, for no other reason than to call someone to say 'Hi.' It doesn't have to be a long conversation. Just calling out of the blue does more to let someone know you still care about them than nearly anything else.

Simon Sinek


During World War II, the pilot losses were staggering. In some bombing raids, as many as 80% of the planes that left did not return.

Simon Sinek


Multi-millionaires who pay half or less than half of the percentage of tax the rest of us pay justify their actions by saying they pay what the law requires. Though true, the fact is they found ways within the law to beat the purpose of the law - which, in the case of taxes, is that we all pay our fair share.

Simon Sinek


Though we may have desires or bold goals, for whatever reason, most of us don't think we can achieve something beyond what we're qualified to achieve. Why, I ask, do we let reality interfere with our dreams?

Simon Sinek


I look for the hotels that have figured out the comfortable balance - a modern room that is well designed, and really clean sheets.

Simon Sinek


Leadership is a way of thinking, a way of acting and, most importantly, a way of communicating.

Simon Sinek


Optimism is the ability to focus on where we're going, not where we're coming from.

Simon Sinek


Believing that your competition is stronger and better than you pushes you to better yourselves.

Simon Sinek


Words may inspire, but only ACTION creates change. Most of us live our lives by accident - we live life as it happens. Fulfillment comes when we live our lives on purpose.

Simon Sinek


Optimists focus on the place they are going. Pessimists focus on the obstacles along the route. To become an optimist simply look ahead.

Simon Sinek


What I thought I developed all of those years ago was a pattern to understand communication.

Simon Sinek


Hearing is listening to what is said. Listening is hearing what isn't said.

Simon Sinek


Listening is active. At its most basic level, it's about focus, paying attention.

Simon Sinek


A great leader will never sacrifice the people for the numbers.

Simon Sinek